Video first content marketing for deep tech B2B companies
Den Haag, the Netherlands
+31 6 83 39 96 01
http://www.linkedin.com/in/kyleoberholzer


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I believe that content marketing, like journalism, hinges on the ability to uncover real stories which actually matter to your audience. And then figuring out how to deliver these stories in such a way that benefits your audience, your business development, and your sales team.
My focus on content strategy combined with a long background in the film industry and a personal fascination with technology gives me a unique perspective on B2B content creation. And this full stack background enables me to successfully direct multimedia creative teams to tell complex technical stories.
Below is a collection of some of my favourite projects. Be sure to click through to view them in place as each piece was specifically crafted for the platform which it appeared on.
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Can you optimise solar panels for deployment in partial shade?
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Format: 90 second summary video
Production: Kyle Oberholzer
Direction: Kyle Oberholzer
Camera: Tomas van Harten
Edit: Tomas van Harten
Animation: Tristan Brown
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Is it possible to disconnect a heritage building from the gas grid without increasing the size of it’s electricity connection?
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Heritage building sustainability renovation | Foundation Zero
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Format: 90 second summary video
Production: Kyle Oberholzer
Director: Kyle Oberholzer
Camera: Tomas van Harten
Edit: Kyle Oberholzer
Animation: Tristan Brown
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Can humans cooperate with algorithms for better sail trimming?
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Format: 1500 word case study article
Research and writing: Kyle Oberholzer
Illustration: Harald Hanke
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